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[2007-07-30] Even Colleges Spam for Top Rankings
I have recently read up on the US News & World Report college rankings, and to what great lengths some colleges go to manipulate the results and improve their rankings.

[2007-07-16] Internal Link Architecture
Jim Boykin recently offered tips to help webmasters understand how to audit a site to see what pages are the most link rich, how internal link equity flows around websites, and how to optimize your internal link architecture.